After that the National Transcommunications Limited, known as “ntl” and Telewest were merged as “NTL: Telewest”, they bought Virgin mobile and created the UK’s first “Quad play” provider in 2006. In 2007, NTL: Telewest rebranded itself and its products under the name of Virgin media. Virgin media is the UK’s largest telecommunication media, nationwide fibre optic network; its head office is in Hook. Virgin media has sharply improved from few functions to many creative and different products. Nowadays Virgin provides a broadband internet services, TV channels, WiFi, phone calls, SIM cards, mobile phones, applications, online payments and many other features that customers are enjoying. By working hard and everyday Virgin media has obtained about
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The red conveys strong energy and high confidense attract attention and adds high visibility to the brand, the company made a balance by including the white in the background which will add goodness, purity and freshness to the brand. Virgin media is a company that focuses the most on customer satisfaction, as it is a service, selling the products is not enough for them, but maintaining a long term relationship, by giving them the opportunities to make their own demands, on what to work with and what to save in the package for after. Virgin media communicate with customers by email as a reminding in case customers forgot about their old saved package. Instead of waiting in a boring long queue, they also hired more staff to decrease the waiting time of …show more content…
Giving consumers a power in taking control of their own choices for example; TiVo is a feature that make availability for customers to watch everything, anywhere and at anytime they want to, programs, serials, movies, shows, soccer games, cartoons they can watch it not only once but many times without extra charge. In addition to that they are not going to pay for a service which they don’t use it. Virgin media is targeting many types of public, users that know to use high-technology, of whom the younger audiences, potential subscribers, and male football fans ages between 18-35 years old. Virgin took customers’ information, ages, postcode, package displaying, to segment better the customers on their needs and choices.
“Are you ready to be moved”, Virgin media advert is a commercial that shows how fast connection be very useful in everything. As it highlights the usefulness of the internet at whatever you need it and at anytime. Virgin media want to send a message to customers, if you don't know how to do something and needed help, a fast connection will be there for you to solve all your problems. A fastest connection is all what you need for being happy. With a 360Mb Broadband, TV and an unlimited calls all for only €40 a
The red conveys strong energy and high confidense attract attention and adds high visibility to the brand, the company made a balance by including the white in the background which will add goodness, purity and freshness to the brand. Virgin media is a company that focuses the most on customer satisfaction, as it is a service, selling the products is not enough for them, but maintaining a long term relationship, by giving them the opportunities to make their own demands, on what to work with and what to save in the package for after. Virgin media communicate with customers by email as a reminding in case customers forgot about their old saved package. Instead of waiting in a boring long queue, they also hired more staff to decrease the waiting time of …show more content…
Giving consumers a power in taking control of their own choices for example; TiVo is a feature that make availability for customers to watch everything, anywhere and at anytime they want to, programs, serials, movies, shows, soccer games, cartoons they can watch it not only once but many times without extra charge. In addition to that they are not going to pay for a service which they don’t use it. Virgin media is targeting many types of public, users that know to use high-technology, of whom the younger audiences, potential subscribers, and male football fans ages between 18-35 years old. Virgin took customers’ information, ages, postcode, package displaying, to segment better the customers on their needs and choices.
“Are you ready to be moved”, Virgin media advert is a commercial that shows how fast connection be very useful in everything. As it highlights the usefulness of the internet at whatever you need it and at anytime. Virgin media want to send a message to customers, if you don't know how to do something and needed help, a fast connection will be there for you to solve all your problems. A fastest connection is all what you need for being happy. With a 360Mb Broadband, TV and an unlimited calls all for only €40 a