From the e-Activity and the case study, evaluate the business-level strategy of Victory Motorcycles to determine whether you believe the strategy is appropriate to offset forces in the industry. Provide specific examples to support your response.
Victory Motorcycles is an American owned company. Its product diversification consists of snowmobiles, motorcycles, watercrafts and apparel which has made them successful. Their product attracts a wide array of consumers because of its quality, exceptional design collection, and options for custom builds. Through Victory Motorcycles, customers can purchase products at a more reasonable price than that of their competitors. Victory Motorcycles business strategy is simple. It focuses on the needs of
Victory Motorcycles is an American owned company. Its product diversification consists of snowmobiles, motorcycles, watercrafts and apparel which has made them successful. Their product attracts a wide array of consumers because of its quality, exceptional design collection, and options for custom builds. Through Victory Motorcycles, customers can purchase products at a more reasonable price than that of their competitors. Victory Motorcycles business strategy is simple. It focuses on the needs of