Van Kleef's EASI Model Analysis

To support the idea of self-esteem driving behavior, Van Kleef (2009) postulates the EASI model. This model of Emotions As Social Information is rooted to a social-functional approach to emotion. From this model, mood delivers information to the self- emotional expressions to offer information to an observers, which can affect their behavior. According to Van Kleef (2009), The EASI model identifies two processes where observers’ conduct is influenced: respectively, inferential processes and affective reactions. An example that is illustrated meeting a colleague in a bar, and showing up 30 minutes late. The coworker articulates anger concerning your tardiness (Van Kleef, 2009). His anger might lead you to recognize that they are upset with you …show more content…
From these type of similarity-attraction experiments, subjects create judgments about an unfamiliar person (stimulus person) after seeing a section of the stranger's answers to a sequence of opinion enquiries. Furthermore, the stranger's opinion replies have been made so as to outline levels of resemblance to the subject's own formerly documented opinion retorts. It is observed that unlike experimental implicit self-esteem effects, for the similarity-attraction effect, the link of the novel stimulus object (stranger) to self is intermediated by characteristics of this object that have a preexisting reminder to self. It is pointed out that variant of the similarity-attraction effect was produced by Finch and Cialdini (1989), who led participants whom believed that they shared or did not share a birthday with a well-known historical character. Individuals were compassionate in arbitrating Rasputin’s deeds when they had a mutual birthdate. This birthday technique intensifies bonds among the subject and another participant in a prisoner's dilemma negotiating situation. Subjects who believed that they shared a birthdate with the other player cooperated significantly more than did subjects who were not provided this (false)