An additional factor which contributes to heightening the pressure put onto humans to adhere to a standard in order to look more appealing to those we value in society is the completely unrealistic images of supermodels or even regular fashion models. These images are plastered everywhere in order to trick consumers into thinking they will look just like the model shown if the same items featured in the photograph are bought, when in reality their clothes have been personally fitted and tailored to the model's figure all before being edited and photoshopped in order to transform the model into the perfect, digitally altered doll. As for ordinary people, it only lowers your self-esteem when you step into a changing room only to compare yourself
