Unit 1: Intrepreneetitive Innovation In Business

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UNIT 1: - THE INNOVATIVE ENTREPRENEUR
CREATIVITY IN BUSINESS
ZAINAB ASIF
INTRODUCTION: -
In this assignment, I will be choosing three samples of entrepreneurial innovations that I admire, which will consist of three categories; an innovative product, from which I have chosen a Smart Television, market development for which I have chosen Apple and changes to the business model, for which I have chosen Amazon..
TASK 1: -
CHOOSE ONE INNOVATIVE PRODUCT.
EXPLAIN WHAT THE INNOVATION IS AND WHY YOU ADMIRE IT?
(Smart Television)
The one innovative product that I have chosen is a Smart Television. This product came into the market after companies invested their money in this product. This product is unique and innovated as compared to the other Televisions;
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As iPhones and the Apple watches, they both are technology but they do different jobs. The iPhone helps communicate with people and the Watch helps to read time also they have different features in the watch such as Bluetooth which you can connect to the iPhone to get access to the apps, the Watch is also known as the sport watch. Apple has produced varies kind of products, which make them innovative; they have been introducing new iPhones every year, by making little changes to the previous iPhone that were realised. The first product that Apple introduced was the Personal Computers specifically for Businessmen and women, but then they started selling it for daily user consumers. After they introduced the Smart Phones which became popular, and that became one of their most famous core …show more content…
Online businesses do not require an outlet or office; being able to stay up to date on their products while the person is at home or wherever the owner wants to do it. Jeff Bezos owns Amazon; he first introduced Amazon in July 1995. Amazon has reduced cost by doing everything online; they have uploaded their products online, taking orders and complaints online. Amazon has only a warehouse where their distribution are taking place. In addition, when Amazon offers huge discounts on expensive products such as TV, this increases the prices of its less popular products in order to make a profit. This skill enhances the ‘psychology of price perception ' in

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