Undercover Boss Analysis

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Undercover Boss
Season 1 Episode 1: Hooters Hooters is known for its wings, beer and beautiful women. It is a billion-dollar-a-year business with 500,000 restaurants in 27 countries. The man behind Hooters is Coby Brooks, the President and CEO. He took over the business and the responsibility when his father died. His main purpose of going undercover was to increase their sales. His disguise continued with the name of Scott. He was assigned inside the kitchen of a Hooters restaurant. Dave, the manager, directed him the things that needs to be done. Based on the documentary, he is a hands-on manager and a strict one. He showed Scott to put the mugs in and out of the freezer, how to dispose garbage, how to clean bus tubs and how to prepare
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I think Coby possesses this characteristics, except for neuroticism, of course. Apparently, when Coby was running promotion of the Hooters, he received negative comments and his openness to other’s opinion matters because he accepts the people’s perception of his business and he is willing to provide them with the true vision and objectives of Hooters. Although he had no experience of managing his father’s business, he worked hard and tried his best to run the business. During his undercover, Coby met different people employed by him and he showed that he can interact with different kinds of people especially to his subordinates. For agreeableness, Coby corresponded with what his workers said or behaved and he took action for it and thought about his decision when he is alone. For the Hooters’ episode, I supposed that Coby’s leadership style is team leadership. Because of the negative connotation of Hooters, Coby is concerned with the business’ profits as well as his employees since they are the ones who attracts customers. In spite of his successful business and management, he has a disadvantage in terms of his leadership skills. It was mentioned in this episode that he took over his father’s position without his consent so he never got the chance to prepare for it. He did not experience any training on how to run their business. But then again, his lack of training was never a hindrance from reaching achieving …show more content…
He is protecting his workers despite what others thought about the brand. He shows concern for his employees because they will, in turn, take care of Hooters’ customers, thus increasing sales. Just like any other leaders, Coby shows that his leadership style is dynamic with the situations that his business encounters—as what the Situational Leadership suggests. On the contrary, in a situation where Coby visited the Naturally Fresh Factory, it is alarming that the employees are comparing his and his father’s management style. They claimed that Coby never shows up and observe how they work or roam around to interact with his employees just like what his dad did before. This act is contrary to Vertical Dyad Linking Theory which focuses on the interaction between the leader and his subordinates. On a positive note, with the help of Undercover Boss, Coby was able to visit the factory and was aware of what his employees thought about his management skills. This situation suits the Management by Walking Around (MBWA) because through Coby’s contact with his workers, he learned his employees’ needs as well as his

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