Leadership Profile: Mary Dillon – ULTA Beauty
Mary N. Dillon has played a crucial role in improving the overall productivity of ULTA beauty since she took the leadership mantle as the Chief Executive Officer in 2013 (WIRE, 2013). She earned her bachelor’s degree in Asian studies and marketing at the University of Illinois, Chicago. Her success in the companies is often attributed to the vast experience she had gained in the consumer-driven sector for three decades. Before joining Ultra Beauty Company, She had served as CEO and president in various companies. Key among the companies where she served is US Cellular Company where she has a reputation of accelerating the expansion of various operations and production capacity thus improving the …show more content…
The company’s stores carry cosmetics, hair care and skincare products and offer service that aid in enhancing the beauty of its esteemed customers (Tribune, 2015). The company enjoys leading market share in America. The impressive performance of the company is often attributed to the sound policies adopted by the current leadership (Tribune, 2015). ULTA Beauty record has recorded satisfactory sales in each financial year with its overall sales increasing by 22% in the recent past. The company has over 460 brands with over 20000 products. It offers both high-end and drugstore products (Tribune, 2015). Key among the services it offers include; haircuts, hair coloring, facial and skin therapy as well as manicures. These services are provided by trained professionals making it a popular store to many people in the cosmetic industry. In the quest to sustain its impressive performance in the increasingly competitive cosmetic industry, ULTA Beauty has initiated a free customer loyalty program called Ultimate Rewards where customers can redeem points in their membership cards. His initiative has played a crucial role in increasing customer retention rate in the company (Tribune, …show more content…
In that, I mean situations where the leader has a kind of knowledge in the field of activities. In that way, the leader gives an upper hand in carrying out instances such as training and a continuous oversight. That is in the attempt of checking on the progress and chipping in in case there is a problem (Northouse, 2015). . The CEO cannot always be in the production department for example. At that point, the factor of delegation is born where he or she accords duties to the subordinates to ensure that everything is going on as planned (Northouse, 2015). That automatically assures efficiency and also we know there is a high correlation between effectiveness and increase productivity which leads to increased returns. The high performance of the ULTA BEUTY can be attached to this concept given that Mary Dillion possesses this type of expert power in
Mary N. Dillon has played a crucial role in improving the overall productivity of ULTA beauty since she took the leadership mantle as the Chief Executive Officer in 2013 (WIRE, 2013). She earned her bachelor’s degree in Asian studies and marketing at the University of Illinois, Chicago. Her success in the companies is often attributed to the vast experience she had gained in the consumer-driven sector for three decades. Before joining Ultra Beauty Company, She had served as CEO and president in various companies. Key among the companies where she served is US Cellular Company where she has a reputation of accelerating the expansion of various operations and production capacity thus improving the …show more content…
The company’s stores carry cosmetics, hair care and skincare products and offer service that aid in enhancing the beauty of its esteemed customers (Tribune, 2015). The company enjoys leading market share in America. The impressive performance of the company is often attributed to the sound policies adopted by the current leadership (Tribune, 2015). ULTA Beauty record has recorded satisfactory sales in each financial year with its overall sales increasing by 22% in the recent past. The company has over 460 brands with over 20000 products. It offers both high-end and drugstore products (Tribune, 2015). Key among the services it offers include; haircuts, hair coloring, facial and skin therapy as well as manicures. These services are provided by trained professionals making it a popular store to many people in the cosmetic industry. In the quest to sustain its impressive performance in the increasingly competitive cosmetic industry, ULTA Beauty has initiated a free customer loyalty program called Ultimate Rewards where customers can redeem points in their membership cards. His initiative has played a crucial role in increasing customer retention rate in the company (Tribune, …show more content…
In that, I mean situations where the leader has a kind of knowledge in the field of activities. In that way, the leader gives an upper hand in carrying out instances such as training and a continuous oversight. That is in the attempt of checking on the progress and chipping in in case there is a problem (Northouse, 2015). . The CEO cannot always be in the production department for example. At that point, the factor of delegation is born where he or she accords duties to the subordinates to ensure that everything is going on as planned (Northouse, 2015). That automatically assures efficiency and also we know there is a high correlation between effectiveness and increase productivity which leads to increased returns. The high performance of the ULTA BEUTY can be attached to this concept given that Mary Dillion possesses this type of expert power in