Uber was founded by Garrett Camp and Trent Kalanick after the two had trouble catching a cab after attending the LeWeb Conference in the winter of 2008. Garrett Camp began to work on the app for Uber in March 2009. Trent Kalanick became Uber’s Chief Incubator by the middle of 2009. On May 31, 2010, the Uber app was officially introduced in San Francisco. When Uber first launched, it was originally called Ubercab. The purpose of Uber was to be an easier service to use than taxis. It was first on the streets of New York and there were only three Ubercabs in use in New York. Trent Kalanick was quoted as saying “We wanted to be baller in San Francisco. That’s all it was about.” (2016). It was in July 2010 when this became a reality for them and
