UHG Strategic Plan

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According to Fortune magazine, UnitedHealth Group (UHG) provides healthcare to over 85 million consumers around the globe. In current healthcare systems, strategic leaders must evaluate current and futuristic situations and external environmental factors, competing for supplies and technologies, predicting future needs, understanding complex decisions, and promoting potential outcomes (Fernandes 2009). Dependent on cross-border capabilities to serve various nations and countries, UnitedHealth Group incorporates cost-effective strategic planning as more countries share the burden of chronic health issues (UHG 2015). The strategic leadership of UnitedHealth Group must consisitently explore and evaluate the external environment while developing …show more content…
In the United States, after the passage of the Affordable Care Act in 2010, a combination of factors developed and continues to threaten UHG in the form of government requirements, transparency, and mandating the decrease in healthcare costs. The requirements for transparency and decreasing health care costs continues to issues threats for UHG as an organization in the healthcare industry. Full alignment of the UHG consumer via organized networks of the corporation and their corporate programs; like, United Health Care, Optum, Link, or other entities of UnitedHealth Group provides methods of overcoming the threats and promoting benefit innovations. Executing consistency within all entities of the UnitedHealth Group will provide improved value, delivery of practical innovations, specific to local markets, and fair price points. Importantly, …show more content…
Opportunities exist in developing new markets and seeding venture capital for future technologies, responding to the chronic illnesses, health promotion, and the aging population. Continuation and development of engaging people in their own healthcare equals excellence in quality resources using lower costs and improved health for consumers (Street 2015). As an example, according to UHG, Real Appeal, a multi-media diabetes, weight, and healthy lifestyle interactive program, offers superior engagement among consumers and life coaches, improving quality outcomes, which promotes improved economic results (UHG 2015).. Specifically in the United States, UHG provides services, health and well-being benefits, to over 3 million seniors with the number of senior citizens consistently increasing. Continuing to network with organizations such as AARP, promoting services and new technologies remains an excellent opportunity in the United States and should be mirrored

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