Traveling Norms In Advertising

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Reformed Traveling Norms

Harsh regulations from law enforcement and advertising from big name companies such as AT&T have reshaped our driving norms. In 1951 it was considered socially acceptable to do things that will earn legal repercussions in the modern world. Today drivers are expected to drive with both hands on the wheel in a stationary position, which is reasonable. However, these expectations have not always been in place. Food and drink companies in the 1900s marketed their to go products by saying that they are travel friendly. Driving while doing something such as drinking a coke, eating a sandwich,or smoking a cigarette was well accepted. In today's world distracted driving is like a deadly sin. Advertising has reshaped the way driving safety is viewed today.
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It is a simple advertisement that is part of the don’t text and drive campaign. The second advertisement is one from Coca-Cola. It was first released in a magazine in 1951. These two advertisements are advertising two different things, however the same general problem is included in both of them. Distracted driving is being outlawed in 2013, however in 1951 Coca-Cola marketed their soda with the slogan “Travel Refreshed”. AT&T is trying to cut down on distracted driving while Coca-Cola is essentially encouraging it. A multitude of things have changed over the years to cause advertisers to advertise things in different

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