Travel Supreme Pest Analysis

Improved Essays
The following paper contains a marketing plan for Travel Supreme. It goes into the details of the company overview it lists the vision and mission statement, also goes into details of the many types of tours available. The paper also goes the Market strategies, which will be used to compete with the industry leaders, such as Priceline and Expedia. Finally, it addresses a lot of the problems that can affect the company, though a PEST analysis, with knowing and recognizing the issues the easier it is to avoid the problem.
Travel Supreme
The following paper contains a marketing plan for Travel Supreme. This report contains an Overview of the company, along with the vision and mission statement. It, also, includes the Market Research Strategies, which will be used to complete with the competition, and finally the PEST Analysis, which will help to predict any issues that might affect the future of the company.
Overview of the Company
Travel Supreme, is a new travel agency geared toward any class of person. Our vision statement is that “We intend to provide our customers with the best vacation experience from beginning to end. Making it easy from beginning to end to find the perfect experience.” Also,
Our mission is to do everything necessary to make our customer a vacation that they will always remember. We only offer just a few destinations to start until we get the right combination for our returning customers.
…show more content…
Political factors are important when traveling. There can be issues of war, terrorism, and coups which could cause a negative impact on certain areas that are offered for travel. Also, strikes and traveling patterns and rules determined by each province and region government advisories could also affect the travel office.
Economical factor can be the fluctuation of the currency rates between states could affect the travel marketplace. Unbalance in what the travel employees are paid to the other employees, which are paid less within the

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