Presently, electronic media remains unavoidable (Tuning in to Electronic Media, 2011, p.1). We live in an interconnected world with society having a variety of means to communicate and stay connected to one another locally and globally. In addition, electronic media can reach people by the masses. For instance, electronic media notifies the public about world news, advises us of local news and events, provides entertainment, recommends products and even warns the population about potential dangers.
Advertising, a major component of electronic media plays a huge role in the U.S economy (Advertising, 2011, p.129). However, advertising is not always as clear or truthful as we perceive it. There is a great deal of work that drives advertisements. Most importantly, how advertisements are created, delivered, or received and who is producing, distributing, or is affecting. The film Toxic Sludge is Good for You: The Public Relations Industry Unspun, …show more content…
Furthermore, the film declares the public relations industry is one of the fastest growing industries in the United States that remain unchallenged and secretly working behind the scenes for leading firms. Toxic Sludge is Good for You: The Public Relations Industry Unspun indicates that throughout the history of electronic media, major corporations have infiltrated media outlets both radio and television alike with content that is fashioned in a way to deliver their message to an audience with the goal to persuade, influence or soften public perception. Major corporations utilize the public relation industry to create and deliver these messages. Toxic Sludge is Good for You: The Public Relations Industry Unspun, desires to bring public awareness of the highly influential content fabricated by the public relation industry for major corporations or a government entity who mutually work behind the scenes to accomplish a common
Advertising, a major component of electronic media plays a huge role in the U.S economy (Advertising, 2011, p.129). However, advertising is not always as clear or truthful as we perceive it. There is a great deal of work that drives advertisements. Most importantly, how advertisements are created, delivered, or received and who is producing, distributing, or is affecting. The film Toxic Sludge is Good for You: The Public Relations Industry Unspun, …show more content…
Furthermore, the film declares the public relations industry is one of the fastest growing industries in the United States that remain unchallenged and secretly working behind the scenes for leading firms. Toxic Sludge is Good for You: The Public Relations Industry Unspun indicates that throughout the history of electronic media, major corporations have infiltrated media outlets both radio and television alike with content that is fashioned in a way to deliver their message to an audience with the goal to persuade, influence or soften public perception. Major corporations utilize the public relation industry to create and deliver these messages. Toxic Sludge is Good for You: The Public Relations Industry Unspun, desires to bring public awareness of the highly influential content fabricated by the public relation industry for major corporations or a government entity who mutually work behind the scenes to accomplish a common