Twitter Account And Tips For Planning A Successful Trip

Improved Essays
Your Name: Ashton Koch
Name of Twitter account: @travelingbug13
Overview of Twitter account:
This account is going to be used to share tips and tricks on how to travel on a budget and how to have a successful trip. I will be branded as a travel expert and my twitter account as somewhere people can come in order to find unique tips to keep in mind when planning a trip and when you are about to go onto a trip. I will also be posting any relevant news about common travel locations such as Florida, New Orleans and Hawaii.
This account will be focused on informing followers of different traveling tricks and tips and starting a conversation about what tips they have discovered and other traveling stories they may want to share. This twitter
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Traveling companies, hotels and traveling/photography magazines o Magazines such as Travel & Leisure, Photo Life, Popular Photography, Conde Nast Traveler

Overall Goal for your Account
• Primary goal: o To gain an interview/job lead from someone working in the traveling industry.

• Secondary Goal: o To become one of the number one sources of traveling information.

Objectives to meet above goal (please ensure that you use SMART criteria):
1 To post at least once a day that is relevant and targeted.
2 To connect with 10 of people working in the traveling agency (more specifically in marketing) by November 15, 2015.
3 Follow three travel/photography magazines and start a conversation with at least one of them by November 20, 2015
4 To have a least one re-tweet by November 20, 2015 by someone who has at least 1,000 followers
5 To have at least three people who work in the traveling industry follow me by November 20, 2015
6 To have a least 1 two-way conversations per week.
7 Generate 100 followers by January
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I discovered this influencer using the website Buzzsumo.
• Why did you choose this influencer?
They have a very high retweet ratio (32%) and they tweet a lot about how to travel in style when on a budget. I wanted to track what he posts and how often in order to create similar results. Over his most successful tweets seems to tweet a lot of articles and photos of his travels.
• How can you leverage their influence (5-6 sentences)? 

Everyday he tweets around ten times per day of these tweets at least two of them are retweets. If I can be one of these retweets than I could reach his 18,728 followers increasing my impression rate. I also plan on starting conversations with him about several of his tweets because he tends to send out questions out once every couple of days in order to start a conversation. This will increase my exposure to his followers as well. Influencer #3: Matt Long 

• Twitter handle: @landlopers
• Average posts per week: 
 

• Total followers: 80, 847
• How did you find/discover this influencer (1-2

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