Publishers of A Christmas Carol by Charles Dickens are interested in ideas for a new effective dust jacket to appeal to the teenage readers, so I sent in mine. My design focuses on the themes ‘Memory and the past’ and ‘Isolation’. This theme is relevant to teenagers as it teaches them to reflect on their past and see what they can do to change their actions. Also, it shows them that they have no need to shut them selves out from the people that love them. My design employs the AIDA principles applied to my choice of images, visuals and colours as well as through the information on the back cover.
