Online Blogging Analysis

The days of the undoubted success of face-to-face communication have come and gone, and with its disappearance has arrived a dramatic increase in online blogging. To many, there is something empowering behind the idea of typing words while hidden behind a computer screen, posting thoughts for the world to see. In the technological age we live in, this method of connection is as effective, if not more, than the more traditional communicative methods, such as giving a verbal speech or speaking in a face-to-face interview. Because of this, many have begun to use blogging as an agent for the precipitation of social change. Nowadays, turning to a computer has become an instinct when one uncovers a new idea or thought he or she wishes to share with the …show more content…
She has found social media to be an indispensable tool in effecting her goals, telling Alisa Gumbs of the magazine Black Enterprise, “Showing people that you care what they have to say and that you 're engaging in a conversation is what 's most important about social media” (78). By doing just this, through both social media and her blog, Gregg has managed to affect the minds of plus-size women throughout the world. Plus-size blogging has even influenced popular clothing companies, Target being one prominent example. Mallory Schlossberg explains that Target CEO Brian Cornell believes “influential bloggers pointed Target in the right direction” toward the creation of their plus-size clothing line, Ava & Viv. Target is not the only company taking measures to satisfy its customers; according to Lizzie Widdicombe, “Fast-fashion outlets—H&M, Forever 21, Wet Seal, and Mango—have rolled out new, plus-size lines.” Gregg and other bloggers are only the the beginning steps toward a growing industry, one that would not be increasing so rapidly without the assistance of