Business Analysis: Tesla Motors's Electric Car

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Tesla Motors is a company that designs, develops and manufacturer’s electric vehiclesalong with advanced powertrains and electric components. Tesla is a pioneer of electric technologies for cars as well. The company also owns their own service centers and supercharges stations. In addition to electric car manufacturing, the organization has designed and developed electric components for other car manufacturers. For example, Daimler AG, also known as Mercedes Benz, purchased electric methodologies for its sub-compact model the “Smart Car.” Tesla also develops charging technologies for home application. The company currently has two models in production, the Tesla Roadster a two door sports car and the Model S, the companies benchmark five passenger …show more content…
Tesla’s growth potential posted its first quarterly profit. Their stock price quintupled over the past five years and won near perfect scores from consumer reports for the Model S sedan. (Rechtin, 2014). Tesla is also anticipating a third generation sedan of its model “S” that will go on sale between 2016 and 2017. Growth expectations from their benchmark sedan will push sales volumes in the 250,000 a year range. That puts Tesla ahead of the curve yield, with other electric luxury car makers like, BMW, Lexus, Porsche and Mercedes. Unfortunately for Tesla its competition noted, is also producing electric vehicles. That means Tesla will not be the only choice in the electric luxury car …show more content…
A bad working environment plagued with fires and unsafe working conditions has prompted workers to leave the company. This has left a shortage of staff whichis why they work long days and 6 day work weeks.In addition, Elon Musk is also not a fan of unions. It has been said that he has fired many of the NUMMI union workers at the plant and has replaced them with non-union H1-B overseas workers. Actions like this is not a great moral boaster for those who remain loyal at the factory; there seems to be a distinct culture at Tesla, the top and the bottom. Life seems good for those at the top, but not so good at the bottom. Is this how Tesla plans to make a profit? The long term future of Tesla Motor Company is yet to been seem, but if Tesla keeps losing its plant workers it will not matter what innovations the upper staff come up with because there will be no one to make the

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