The Role Of Selling Sex In Advertising

Decent Essays
I believe that advertisers know that to sell a product; using sex commercials will attract the eye more than any other type of advertisement. Selling sex is an affective marketing strategy for many fashion brand companies, a company like Abercrombie and Fitch has been selling sex for years. Just recently, Abercrombie and Fitch have put an end to “sexualized marketing” to sell their clothes. Because the retailer often pushed the envelope with scantily clad models in advertising, they are changing their image to win back teen shoppers. If my partner had sex with a male escort prior to start dating, I would be weirded out a little since not many women would hire somebody for sex. I would probably get a good laugh out of it and since it already

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