Qualitative Vs Quantitative Research

Improved Essays
Social science , in its broadest sense, is the study of society and the manner in which people behave and influence the world around us. It describes the world beyond our own perspective, and helps to broaden our understanding of how our complex society works. Everything from the how/why people vote, or what makes people happy or sad, to the causes of unemployment or the major factors of economic growth. The information gathered by social scientists provides vital information for our local authorities, policy makers, government, and others. There are two main branches of Social Science - The first , being Quantitative research.
Quantitative research is used to measure and describe societies as a whole. This kind of research also pertains
…show more content…
In comparison to Qualitative research, which I will talk about later, Quantitative research is pretty expensive. Money is needed for printing survey’s , transportation, and even to incentivize the sign-up process. This brings me to the next to the topic. For accurate results, Quantitative methods require a very large number of test subjects. As constituted by the Ethics of Research, all subjects must be consenting. Finding a substantial amount of voluntary subjects is the most difficult task when embarking on a Quantitative research project.
The second major branch of social science is Qualitative research. The Goal of this kind of research is to interpret human behavior. Simply by observing and interviewing subjects, scientists develop an understanding of the meaning behind human behaviors/ perspectives and how people interpret certain situations. Some of the common Qualitative methods are : Open Questionnaire Surveys, Semi-Structured/Unstructured Interviews, and Case
…show more content…
The downside of Qualitative research is the fact the outcome of results from one Qualitative study cannot predict or correlate with the outcomes of another. The nature of reliable Qualitative research is to adapt to the response it receives. The best example I can think of to explain this method, is if you were walking down a road and came across a fork, after choosing one of the two roads, you would walk to it’s end and find yet another fork. Think of the researcher as the person walking down the road, his decision at every fork is dictated by the reply of the subject. Every human has a unique pattern of thinking, that is why every path taken on this suppositional road will be entirely different from another . Researches also find it difficult to maintain objectivity. It is hard to describe someone objectively when you have developed your own view of them, humans cannot interact with each other over extended periods of time without creating some sort of

Related Documents

  • Improved Essays

    Sociologists use the scientific method to form theories and to observe the differences in common behavior. Sociologists seek to understand the ways in which people interact and shape society. They believe it is important for people to interact with others within different societies. Researchers use the scientific method to eliminate personal bias and ensure validity and reliability (Macionis). Sociologists follow a precise, standardized method so others can interpret and read or test their findings.…

    • 733 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    ABSTRACT: (1) The social sciences make use of scientific method, experimental repetition, and peer review to help account for the complexity of their subject matter. (2) The scientific method helps organize research and form testable claims about subject mater. (3) Experimental repetition helps ensure findings in an experiment are attributable in other cases (or at least, to what degree). (4) Peer review helps preserve soundness of method in interpreting and handling of data. (5) All of these aid the social scientist in dealing with their subject; and whatever the social phenomena.…

    • 1081 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Sociology is the study of human society. As humans, why is it so hard to understand our own society? Why do we need a discipline of sociology in order to understand society? The human mind is a complex system. Sociology helps us understand why we do things, and why we do them the way we do.…

    • 719 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Sociology In Social Work

    • 981 Words
    • 4 Pages

    Problems like overpopulation, alcoholism, drug abuse, gambling, addiction, juvenile delinquency, prostitution are all analyzed and studied in the study of sociology. In this case therefore sociology provides an extensive analysis that helps to find out ways or measures in which social workers can use to solve these problems. Acording to Armstrong (2014 p.762) ‘’sociology with its attention to history, the politics of social problem construction, and assumptions underlying interventions provides a frame work for reflexity in social problems research’’ which points to the fact that sociology is important to social work because of its capabilities to identify problems in society that require attention to be addressed. Sociological knowledge is highly applicable with today’s most crucial social problems, and in facilitating developmental activities in socioeconomic sectors, Zerihum (2005 p.36). This implies that sociology has the ability to provide knowledge that can identify societal problems.…

    • 981 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    Interpretive Sociology

    • 809 Words
    • 4 Pages

    According to Marx, the purpose of this type of sociology is to not only research society and the social world but, to change it, specifically in the direction of social justice and democracy. The ultimate goal of critical sociology is to make judgements about society and how we can improve it to move it further in the direction of social…

    • 809 Words
    • 4 Pages
    Decent Essays
  • Great Essays

    Overall, theory helps us as sociologist with conceptualizing our research and developing our own argument or framework. Pointing out the strength and weakness of a theory gives us a better understanding of the theories framework and also a better understanding of other theories. There are many theories that are critical parts of sociology, but there are two that interest me in particular. One is a theory that has classical roots, functionalism and the other, that has contemporary roots is feminism. Functionalism is a theory created by Emile Durkheim, which is the theory that social institutions in society exist to serve some important and necessary function to keep society running.…

    • 1713 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    What Is Sociology

    • 1913 Words
    • 8 Pages

    Sociological perspective is the concepts of ontology and epistemology, this is way we know things vs what things are. Sociologist have used quantitative and qualitative methods to study sociology in order to determine economic function and shifts in society. For example, the shift during the 18th century from feudalism to capitalism, this had a large impact on the aspects of sociology where social integration, social inequality and social reproduction began to be investigated. Macionis and Plummer identified three major innovators in historical comparison and aimed to explain the concept of modern society these are; Karl Marx, Emile Durkheim and Max Weber (Macionis and Plummer, 2012). Karl Marx saw a flow of conflict between groups that be believed lead to the exploitation and suffering of the…

    • 1913 Words
    • 8 Pages
    Improved Essays
  • Improved Essays

    Concepts are typically what researchers are measuring and to make means of measuring a concept there are difference methods that are used. Quantitative research must measure concepts because it allows the researchers to define particular differences among people in terms of a quality in a question (Bryman, 164). Measurement also provides consistency in making such distinctions in concepts as well as creating a basis for measuring degree of relationship, among other concepts to gain a more accurate insight via correlation (Bryman, 164). Data analysis for quantitative research is via statistical analysis, there must be large quantities of samples for the math to work on in this realm of research. Without a significant amount of samples and data the number can be…

    • 1028 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Sociological Approach

    • 869 Words
    • 4 Pages

    It’s in the best interest of a sociologist to figure out the links between conflict and change and how those connections generate inequality and vice versa. But more importantly, this approach raises the question, how does society reduce this inequality? This approach paints a picture of a society that operates by benefitting those who are privileged, or have an advantage, while harming those who are underprivileged, or at a disadvantage, pertaining to their social patterns. Both the Social-Conflict Approach and the Structural-Functional Approach conduct research at a macro-level, meaning, “they shape society as a whole by having a broad focus on social structures”. (Macionis, Benoit, Jansson, Burkowicz, 2017) The only approach that has a micro-level…

    • 869 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    The research methodology involves the manipulation of findings and observation in order to explain a phenomenon. Quantitative research methodology is used in a variety of natural and social sciences including physics, biology, sociology, and geology. According to Cohen (1980), quantitative research is a social research that includes empirical methods as well as empirical statements. Cohen has described empirical statement as a descriptive statement that is about the case of the real world. Empirical statements are expresses in terms of…

    • 1408 Words
    • 6 Pages
    Great Essays