3.1 Deontological theory
Deontological theories can be classification as one of the normative theories which are morally required, banned or permitted. The definition of deontological theories means that people should follow to their obligations and duties when analyzing and ethical dilemma (Shakil. A, 2007) This means that people should uphold their duty no matter right or wrong because it is their obligations to another individual and society (Catherine, 2002). It also can be the forms that presenting the greatest contrast to consequences, some choices can’t be justified by their effect no matter how morally good their consequences and choices that are morally forbidden.
PETA billboard actually gain a lot of bad and good comment about it. …show more content…
According to PETA page, they has been proved that vegetarians weight about 10-20 pounds less than meat eaters do and that a vegetarian diet can lower the risk of people in disease such as cancer, heart disease, diabetes and so on (Mullins, 2009). So, PETA decide to follow the duties to encourage and remind people going vegetarian with this creative way and that word. So, I think PETA advertisements are ethical because deontological theory said that people should uphold their duty no matter wrong or …show more content…
The advertisement also like try to insulting people in carnivore is whales. Although we know that PETA just launched that billboard campaign just want to advice people to go vegetarian, but it actually can consider as an unethical because they actually like people doesn’t have their right to choose either vegetarian or meat-eaters. This billboard like try to uses advertisement to wash people mind that meat-eaters are whales and killer because PETA give the explanation that it will also save the lives of
Deontological theories can be classification as one of the normative theories which are morally required, banned or permitted. The definition of deontological theories means that people should follow to their obligations and duties when analyzing and ethical dilemma (Shakil. A, 2007) This means that people should uphold their duty no matter right or wrong because it is their obligations to another individual and society (Catherine, 2002). It also can be the forms that presenting the greatest contrast to consequences, some choices can’t be justified by their effect no matter how morally good their consequences and choices that are morally forbidden.
PETA billboard actually gain a lot of bad and good comment about it. …show more content…
According to PETA page, they has been proved that vegetarians weight about 10-20 pounds less than meat eaters do and that a vegetarian diet can lower the risk of people in disease such as cancer, heart disease, diabetes and so on (Mullins, 2009). So, PETA decide to follow the duties to encourage and remind people going vegetarian with this creative way and that word. So, I think PETA advertisements are ethical because deontological theory said that people should uphold their duty no matter wrong or …show more content…
The advertisement also like try to insulting people in carnivore is whales. Although we know that PETA just launched that billboard campaign just want to advice people to go vegetarian, but it actually can consider as an unethical because they actually like people doesn’t have their right to choose either vegetarian or meat-eaters. This billboard like try to uses advertisement to wash people mind that meat-eaters are whales and killer because PETA give the explanation that it will also save the lives of