Modern life has created the convenient objects for people, which are important such as freezing food that has several kinds for instance, fruits, vegetables, meat, poultry, etc. Consumption food is significant for consumer because people in nowadays might buy frozen ingredient more than raw material due to they may not have enough time to cook and also raw food is quickly to decay which is become one of the crucial problem. There are abundant technologies have been developed by experts, for example chemical, processing and mechanism for preserving and extending food’s life. Therefore, fresh food might not be customer choice when they look for buying some foods, frozen food will become the best way for them if they prefer to keep their food
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It is remarkable that frozen food industry went up rapidly in 1950s because the complete meal was in freezing product (the TV dinner) which was developed for families who wish to fast cooking or people who like to dine on the table or in front of the TV (National Frozen & Refrigerated Foods Association, 2009). There are varies type of frozen food which are concluding with ready meal, meat, fruits and vegetables, fish/seafood, pizza and other. However, the great number of frozen food market share is ready meal. According to Kookjefood (2014), China, the largest part of frozen market was the ready to eat freezing food accounting for 37 percentages. In addition, the European consumed ready meal high to 28.3% in 2013/2014 and also in the UK which frozen ready meal was sold around 1,005 million euros whereas ice cream is the minor sales. The future trends of frozen ready meal in global market is predict that might increase around 3.6% from 2014-2020. In 2010-2013, the world largest market share of frozen food was Europe (2.8%CAGR), followed by North America and Asia Pacific. Nonetheless, in 2014-2020, the Asia Pacific will be the highest market share of frozen food in worldwide which account for 6.0% CAGR (Persistence Market Research, 2015 as cited in Foodmanufacturing,
It is remarkable that frozen food industry went up rapidly in 1950s because the complete meal was in freezing product (the TV dinner) which was developed for families who wish to fast cooking or people who like to dine on the table or in front of the TV (National Frozen & Refrigerated Foods Association, 2009). There are varies type of frozen food which are concluding with ready meal, meat, fruits and vegetables, fish/seafood, pizza and other. However, the great number of frozen food market share is ready meal. According to Kookjefood (2014), China, the largest part of frozen market was the ready to eat freezing food accounting for 37 percentages. In addition, the European consumed ready meal high to 28.3% in 2013/2014 and also in the UK which frozen ready meal was sold around 1,005 million euros whereas ice cream is the minor sales. The future trends of frozen ready meal in global market is predict that might increase around 3.6% from 2014-2020. In 2010-2013, the world largest market share of frozen food was Europe (2.8%CAGR), followed by North America and Asia Pacific. Nonetheless, in 2014-2020, the Asia Pacific will be the highest market share of frozen food in worldwide which account for 6.0% CAGR (Persistence Market Research, 2015 as cited in Foodmanufacturing,