The Presence of Sexual Harassment in Public Places Imagine yourself walking through the hustle and bustle of center Philadelphia and gazing at the colossal advertisements hung above your head. These advertisements are unavoidable. Outdoor advertisements are a fundamental faction of most major cities around the globe, a vital part of the culture. The advertisements morph into a controversial hot topic when they incorporate images of woman that could be deemed as sexually inappropriate. Just as pin-ups in the workplace are considered a sexually harassing behavior in Australia, researchers as well as feminists are starting to believe that there is a certain parallel between pin ups in the workplace and outdoor advertisements that deem them as
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She states that, “Reichert’s comments remind us that sex in advertising is too often a euphemism for women in advertising, largely because the bulk of content incorporates images of women” (Rosewarne 314). By saying this she is claiming that because women are used so prominently in advertising as sex symbols, the correlation between advertisements and women are at an all-time high. This particular point is timeless as women have been used as a sexual symbol that has dated back to the 1850s. For instance, as you drive towards Atlantic City you encounter a large number of billboards depicting half naked women either leaning on a car, or sitting on a poker table. The sole reason these women are pictured on these outdoor advertisements is to draw men in particular to buy a car, or even visit that casino and spend thousands of dollars gambling. These advertisements use women as incentives for a larger purpose that usually relates to money. Women being advertised half naked on a car make up most outdoor advertisements. The article even states that, “The image of a sexualized woman portrayed with a car is a pin-up staple” (Rosewarne 319). I had seen dozens of these woman with car advertisements during my trip to Las Vegas on massive billboards. The difference between these types of pin-ups being displayed in a room versus an outdoor …show more content…
To this day there is regulation regarding pin-ups in the workplace and outdoor advertisements in Australia, but other countries around the globe still do not have any regulation. In addition, the article incorporates numerical data which emphasizes how significant the role of women are in these advertisements. A trend mentioned in the article was “66% of females were found in the two categories where the greatest area of the body was displayed, in comparison to only 50% of males portrayed similarly” (Rosewarne 317). These statistics show that women are usually the center-fold when it comes to discussing sexually explicate advertisements including both pin-ups and outdoor advertisements which again draws a connection between the two forms of advertisement. Rosewarne resorts to referencing particular court cases in the article to give the readers a more in depth understanding on how pin-ups are related to sexual harassment. The article alludes to how “In Australia as early as 1990, the display of pin-ups in the workplace was identified as a burgeoning legal concern for organisations, notably for BHP steelworks, where the display of such materials led to one of the earlies examples of an Australian workplace sexual harassment policy” (Rosewarne 314). The court case set a precedent for what would later be labeled as “sexual harassment” in the workplace. The precedent
She states that, “Reichert’s comments remind us that sex in advertising is too often a euphemism for women in advertising, largely because the bulk of content incorporates images of women” (Rosewarne 314). By saying this she is claiming that because women are used so prominently in advertising as sex symbols, the correlation between advertisements and women are at an all-time high. This particular point is timeless as women have been used as a sexual symbol that has dated back to the 1850s. For instance, as you drive towards Atlantic City you encounter a large number of billboards depicting half naked women either leaning on a car, or sitting on a poker table. The sole reason these women are pictured on these outdoor advertisements is to draw men in particular to buy a car, or even visit that casino and spend thousands of dollars gambling. These advertisements use women as incentives for a larger purpose that usually relates to money. Women being advertised half naked on a car make up most outdoor advertisements. The article even states that, “The image of a sexualized woman portrayed with a car is a pin-up staple” (Rosewarne 319). I had seen dozens of these woman with car advertisements during my trip to Las Vegas on massive billboards. The difference between these types of pin-ups being displayed in a room versus an outdoor …show more content…
To this day there is regulation regarding pin-ups in the workplace and outdoor advertisements in Australia, but other countries around the globe still do not have any regulation. In addition, the article incorporates numerical data which emphasizes how significant the role of women are in these advertisements. A trend mentioned in the article was “66% of females were found in the two categories where the greatest area of the body was displayed, in comparison to only 50% of males portrayed similarly” (Rosewarne 317). These statistics show that women are usually the center-fold when it comes to discussing sexually explicate advertisements including both pin-ups and outdoor advertisements which again draws a connection between the two forms of advertisement. Rosewarne resorts to referencing particular court cases in the article to give the readers a more in depth understanding on how pin-ups are related to sexual harassment. The article alludes to how “In Australia as early as 1990, the display of pin-ups in the workplace was identified as a burgeoning legal concern for organisations, notably for BHP steelworks, where the display of such materials led to one of the earlies examples of an Australian workplace sexual harassment policy” (Rosewarne 314). The court case set a precedent for what would later be labeled as “sexual harassment” in the workplace. The precedent