The Barna Group, a company that focuses on research that intersects with faith and culture, performed survey research on evangelism in 2013. The discovered that 52% of born-again Christians (as defined by their study) shared the gospel in 2012, but 73% recognized a personal responsibility to do so (Is Evangelism? 2013). Many don’t understand the roles they need to play in the process of evangelism.
Evangelism has taken on many different roles within the …show more content…
The author concluded that “sparks from both sites… [could spread] ‘the fire’ and contribute to a fuller understanding of the Kingdom of God that the renewal will reach the spiritual wasteland of North America’s modern materialistic society,” (Poloma 1998, p. 104).
Use of Media for Evangelism The evolution of modern media as a communication media has definitely contributed to the growth of evangelism in the American Protestant Church. The introduction of television opened a whole new world to Christians to reach the masses.
Past uses of media evangelism. Their main suggestion is that the use of radio is not conducive to “direct action appeals,” as most people listen to the radio while driving, making it a secondary activity (McCleary and Saxton 1983, p. 38). They offer statistics based in the Charleston- Huntington, South Carolina testing area to prove this point. Out of all respondents to a direct action appeal 49.4% of respondents reacted to the television announcement, whereas only 16.5% of respondents reacted from the radio (McCleary and Saxton 1983, p. …show more content…
However, they are still practices that are utilized to share the gospel with people A lasting impact of evangelism is found in adult literacy education. A study focusing on ProLiteracy, a nongovernmental adult basic literacy education organization shows a legacy of evangelism within the system. The study reveals the hidden curriculum that missionary Frank Laubach placed within ProLiteracy to spread the gospel. Though he came to adapt his curriculum to be utilized by secular organizations “the materials Laubach designed- and that continue to be printed and circulated in the United States- reflect his efforts to mold readers’ values,” (Christoph 2009, p. 93). A study on short-term missions describes these outings as an evangelical pilgrimage. Statistics show that short-term mission trips grew by 630% between 1996 and 2001 (Welliver & Northcutt 2004). Howell and Dorr studied 96 applications from students wanting to go on a short-term mission trip and the narratives they wrote. It appeared that these students were striving to go and evangelize as a personal pilgrimage themselves (Howell and Dorr