Background
Snapchat is a growing social media platform that can have great potential for Western Rez Life. Geared toward picture and video sharing, Snapchat allows users to share videos and images in real time to their followers and friends. These videos and images cannot be saved or shared; they can only be viewed for up to 10 seconds per video/image. For Western Rez Life, this means we can engage with our students by sending them updates of real time events (i.e. O-Week, etc.), as well as receive real-time updates of what our students are doing during our events, or in the residences themselves. Snapchat will be a great asset to our social media efforts because it allows for our students to be interactive. From using this platform we can see the effect that our events, programming, and atmosphere has on our students.
Statistics
Although a relatively new social media platform, Snapchat has grown …show more content…
With large-scale events such as Orientation Week, Frost Week, and other events that occur in residences, Snapchat will be effective because it will allow Western Housing to capture our events and students in real-time. Conversely, we will be able to receive photos and videos of events and residence life from our students. This will allow Western Housing to get a grasp of what events are popular among our students, based off the number of Snapchats we receive.
Additionally, Western Housing can be creative with Snapchats through the use of Snapchat’s Geofilters. Geofilters are special overlays for Snaps that can only be accessed in certain locations. For example, during Orientation Week, Western Housing can create an Orientation Week Geofilter which will allow our students to send snaps using this filter. Moreover, Western Housing can create a Geofilter for each residence building, allowing residents of the buildings to send building-specific
Snapchat is a growing social media platform that can have great potential for Western Rez Life. Geared toward picture and video sharing, Snapchat allows users to share videos and images in real time to their followers and friends. These videos and images cannot be saved or shared; they can only be viewed for up to 10 seconds per video/image. For Western Rez Life, this means we can engage with our students by sending them updates of real time events (i.e. O-Week, etc.), as well as receive real-time updates of what our students are doing during our events, or in the residences themselves. Snapchat will be a great asset to our social media efforts because it allows for our students to be interactive. From using this platform we can see the effect that our events, programming, and atmosphere has on our students.
Statistics
Although a relatively new social media platform, Snapchat has grown …show more content…
With large-scale events such as Orientation Week, Frost Week, and other events that occur in residences, Snapchat will be effective because it will allow Western Housing to capture our events and students in real-time. Conversely, we will be able to receive photos and videos of events and residence life from our students. This will allow Western Housing to get a grasp of what events are popular among our students, based off the number of Snapchats we receive.
Additionally, Western Housing can be creative with Snapchats through the use of Snapchat’s Geofilters. Geofilters are special overlays for Snaps that can only be accessed in certain locations. For example, during Orientation Week, Western Housing can create an Orientation Week Geofilter which will allow our students to send snaps using this filter. Moreover, Western Housing can create a Geofilter for each residence building, allowing residents of the buildings to send building-specific