Colorectal cancer (CRC) is the 3rd most common cancer and second leading cause of cancer-related deaths in the United States for both men and women (Steele, et al. 2013). Most colorectal cancers develop slowly over several years from a growth tissue often referred as “polyps” which are benign and non-cancerous in nature. Because of this relatively slow growth, CRC is one of the cancers that can be effectively screened for. A colonoscopy is considered the gold standard for colorectal cancer screening and is the preferred modality of colorectal screening by the American College of Gastroenterology (Geiger, et al. 2008). It is a procedure where physicians use a flexible and lighted tube known …show more content…
The Health Belief Model plays a huge role in helping us identify patient beliefs, specifically by identifying perceived benefits and barriers of colonoscopy.
Description of Health Belief …show more content…
Each specific heath behavior is determined by an individual’s perception regarding the severity of the problem as well as the likelihood that they will suffer ill effects from the behavior. Moreover, they balance the perceived benefits of making a change in their behavior while appraising the barriers or costs of action change. The value gained from the benefits of behavior change (reducing risk of health problem) must outweigh any potential costs of undergoing the behavior change. Finally, individuals’ readiness to change can be pushed forward by various cues to action and success in change of behavior is determined by one’s self-efficacy to change. Health Belief Model can be applied to preventative health behaviors such as diet and increased exercise, decreased substance abuse, among other behavioral changes. By utilizing the health belief model to change the way citizens perceive their susceptibility to colorectal cancer, as well as educating them that a simple behavior change that results in them getting colonoscopies, lives can be