The Mega Marketing Of Depression Essay

1663 Words Oct 20th, 2015 null Page
Joy is contagious. However, the definition of happiness varies between each culture. “The Mega-Marketing of Depression in Japan,” Ethan Watters analyzes the concept of depression and methods of treating it in Japan. Ironically, in “Wisdom,” by Robert Thurman, he argues that what the West views as depression in the East is actually happiness. In order to change these cultural beliefs, the Western civilization is putting the Eastern civilization through depression, much like it does the elephants. In Charles Siebert’s “An Elephant Crackup?” Siebert analyzes the reason for animal distress, leading it to humans. While the Buddhists view happiness as external, Western civilizations view it as internal while animals view it as a mixture of both internal and external. Therefore, the way a culture understands depression depends on the culture’s definition of happiness, which is different for each culture due to their diverse cultural beliefs and the societal beliefs of the location the culture is based in. One of the prevalent religions in Japan is Buddhism (“Japan”). Due to this, the definition of happiness for the Japanese and Buddhists is similar. Buddhists believe that happiness lies in not being able to know one’s own self, which is known as “selflessness”. Thurman further states, “selfless kindles the sacred fire of compassion” (444). According to Buddhism, “your falsely perceived, fixated, domineering self is precisely what’s getting between you and a fulfilling life,”…

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