Facebook Swot Analysis

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I have been given the task to inform the members of the local chamber of commerce about the methods in which they can use social media for their business needs, this could include advertising their product and/ or service, notify their potential customers of their latest offers, provide information, target a specific audience, and be successful on social media in general.

The figures for people using social media throughout their daily lives is increasing progressively more, therefore making it very important that firms, whether large and small, that they use social media sites such as Facebook and Twitter to their advantage. Due to the huge amount of users now on Facebook (now currently over 1 billion daily active users), the site provides any firm with the perfect opportunity to expand, …show more content…
To conclude, it is important that many of the aspects mentioned above should be thought out and implemented in to the social media page of the organisation, as it will ensure that the organisation is successful, they are aware of the potential risks and benefits, the costs (such as to hire a social media manager), which social media sites will be most effective for your organisation, and also how to engage and target your audience.

Bibliography

VentureBeat. 2016. Facebook passes 1 billion mobile daily active users | VentureBeat | Social | by Emil Protalinski. [ONLINE] Available at: http://venturebeat.com/2016/07/27/facebook-passes-1-billion-mobile-daily-active-users/. [Accessed 30 September 2016].

McDonald 's | Facebook. 2016. McDonald 's | Facebook. [ONLINE] Available at: https://en-gb.facebook.com/McDonalds. [Accessed 03 October 2016].

Mercedes-Benz | Facebook. 2016. Mercedes-Benz | Facebook. [ONLINE] Available at: https://en-gb.facebook.com/MercedesBenz. [Accessed 07 October

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