Key Elements Of Tesla's Corporate Culture

Decent Essays
7. Discuss the Key Elements of Tesla’s Corporate Culture A company’s corporate culture plays an important role in determining the success of their internal operations as well as the success of their external business pursuits. As defined by Investopedia, corporate culture refers to “the beliefs and behaviors that determine how a company’s employees and management interact and handle outside business transactions. (2015). It is often not defined in a constitution or set of rules, but is an implied set of standards that reflect the company’s vision. Tesla Motors believe in blazing a trial, being mission-driven, and understanding that people want to engage with a company in ways that are easy and accessible. As Nicholson (2014) points out, …show more content…
A Discussion of how the Governments have a Specific Impact on the Company and its Industry Government regulation in the automotive industry can directly affect the safety features that are required to be in a car, the component’s design, the overall aesthetic, and how the vehicle performs. As suggested by Investopedia, “these regulations have a significant effect on the automotive business by generally increasing production costs while also placing limitations on how cars are sold and marketed” (2015). Government intervention, however, is not always what is best for a company’s success, as is the case with Tesla Motors. As Hinkle argues, “federal and state programs have conferred huge advantages to help the electric-vehicle company sell its cars – which state laws then make almost impossible to sell” (2013). Some issues with government intervention have involved quotas, test-drive restrictions, and the inability for Tesla Motors to sell their product directly to customers. Quotas are impossible to meet because electric cars are not yet high demand amongst consumers, and not allowing cars to be test-driven prohibits potential sales. As Hinkle points out, “forty-eight states forbid Tesla to sell cars directly to consumers, which is how the company likes to do business” (2015). It is clear that although government intervention is important in industries such as that of automobiles, this does not necessarily transfer …show more content…
If it is not easily accessible, clear, concise, and engaging, then interested parties may choose to apply at a different corporation. Tesla’s Company Website is successful at drawing in potential hires, as it’s career page is aesthetically pleasing and it’s marketing message is current, interesting, and appealing. Tesla writes on their website, “We work in small, focused teams that are agile, efficient and focused on excellence. The pace is fast, the work is stimulating, structure is limited and innovation is expected” (“Working at Tesla, 2015). This statement appeals to a lot of prospective employees who want to work in a place that will challenge them but also prove to be rewarding and

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