When the word ‘culture’ is mentioned most people don't think of running. Instead it seems that when culture is being talked about many people think of different countries, ethnicities, or religions, but usually not the running culture. Running is in fact a very real and serious culture, and it is shaped by many people, places, and things. One ‘thing’ or artifact, in particular, is a GPS running watch. Nowadays it seems like every runner has them, and if someone doesn't have one directly on them it is at home charging, or they are waiting for to arrive in the mail. GPS running watches have become ‘the next big thing’ in the running world, and they are now commonly thought of as a necessity when someone is looking to get into running. However,
