Introduction
Geographically, Canada is in a unique media situation. Eighty-five percent of Canadians live within 200 miles of the American border and most share the same language (Skinner, Gasher, (2005). And since the population is so small compared to the States, it makes it very easy for them to come in and influence Canadian media. There are factors, some controlled by the government and some not, that help regulate and control the foreign influence and keep the interests of Canadians in mind. Mass media in Canada has been influenced by technology, ownership, professionalism, and policy; together and separately, they work to serve the interest of Canadians.
Technology
Everyone understands that from the beginning of the new century technology …show more content…
258, 259). These public medias are available to all citizens and they are funded through advertisements but also tex dollars from the government. Their goal is to be equal for all citizens no matter their location. For example, Canada Post has a flat postage rate for all mail no matter the distance of delivery (Gasher, Lorimer, & Skinner, 2012, p. 259). This helps connect people in the rural areas because it is not going to cost them more to mail something. Similarly, the CBC network is available on even the most basic cable package. These companies are put under pressure, especially CBC, when the government cuts funding to …show more content…
This greater purchasing power allows for new technology to be purchased as well as popular shows from the United States.
Professionalism
Journalism and news are two important forms of media communication. A basic definition of journalism is that it “provides the public factual information and informed commentary about current events” (Gasher, Lorimer, & Skinner, 2012, p. 274). It completes this task by answer who, what, where, when, and why. News is the stories journalists create based on the answers to the basic questions listed above (Gasher, Lorimer, & Skinner, 2012, p. 274). Journalists are the authors of these stories and they must follow protocol to provide these stories in a professional way. Journalists have a set of ideals that are used to measure their professionalism in the industry. The farther they are from these ideals the less likely the audience will listen to
Geographically, Canada is in a unique media situation. Eighty-five percent of Canadians live within 200 miles of the American border and most share the same language (Skinner, Gasher, (2005). And since the population is so small compared to the States, it makes it very easy for them to come in and influence Canadian media. There are factors, some controlled by the government and some not, that help regulate and control the foreign influence and keep the interests of Canadians in mind. Mass media in Canada has been influenced by technology, ownership, professionalism, and policy; together and separately, they work to serve the interest of Canadians.
Technology
Everyone understands that from the beginning of the new century technology …show more content…
258, 259). These public medias are available to all citizens and they are funded through advertisements but also tex dollars from the government. Their goal is to be equal for all citizens no matter their location. For example, Canada Post has a flat postage rate for all mail no matter the distance of delivery (Gasher, Lorimer, & Skinner, 2012, p. 259). This helps connect people in the rural areas because it is not going to cost them more to mail something. Similarly, the CBC network is available on even the most basic cable package. These companies are put under pressure, especially CBC, when the government cuts funding to …show more content…
This greater purchasing power allows for new technology to be purchased as well as popular shows from the United States.
Professionalism
Journalism and news are two important forms of media communication. A basic definition of journalism is that it “provides the public factual information and informed commentary about current events” (Gasher, Lorimer, & Skinner, 2012, p. 274). It completes this task by answer who, what, where, when, and why. News is the stories journalists create based on the answers to the basic questions listed above (Gasher, Lorimer, & Skinner, 2012, p. 274). Journalists are the authors of these stories and they must follow protocol to provide these stories in a professional way. Journalists have a set of ideals that are used to measure their professionalism in the industry. The farther they are from these ideals the less likely the audience will listen to