speech on Rosa Parks by providing her audience with credibility, emotional appeals, and used language, and delivery. First, building credibility is an important component of a speech. Credibility is the audience’s perception of whether a speaker’s is qualified to speak on a given topic. Other refers to it as ethos, the name given by Aristotle. Ethos is an appeal to ethics, and it is a means of convincing someone of the character or credibility of the persuader. Before you can convince an audience to accept anything you say, they have to accept you as credible. Once you establish your credibility, the audience is more likely to listen to you and to consider what you say to be the truth. The two major factors influencing a speaker’s credibility
