Prescription Drugs Case Study
Another argument against this issue, is that, it is forcing patients to lie to their physicians about not following the proper prescribed recommendations.4 This is extremely dangerous, because physicians have no way of knowing what patients are doing in privacy to avoid the high cost of prescription drugs, unless they are honest. Moreover, these illicit practices by patients which can result in inaccurate post diagnosis or improper drugs and increased dosages that can be fatal.
Problem Part 3: This policy is riddled and challenges and barriers since its implementation, …show more content…
I feel that once we can get a clear picture of how the pricing process is done, it would be easier to make compromises. For instance, the pharmaceutical companies are claiming that government regulations, research and development, shareholders, and cost for marketing and direct to consumer advertising are some primary reasons for pricing their drugs. However, I would target the latter. Doctors are forced to write prescription for those high priced drugs, because patients are requesting them. Direct-to-consumer drugs advertisement is very effective, because 50 of the heavily advertised meds have increased some 24.6 percent, compared to all others, which were only 4.3 percent in 2000, an annual cost totaling $2.5 billion.11 This is driving more pharmaceutical companies to pay more for these advertisement, hence, driving up the cost for prescription drugs. I would definitely put an end to direct-to-consumer marketing by pharmaceutical companies. This recommendation is one method to help lower premiums and make prescription drugs more affordable for patients on Medicare or those with chronic