Social media marketing is a way of advertising and selling goods and services over the internet by using social media platforms. This form of marketing strategy is much more convenient than the common old ways done through printing and radio and television broadcasting. This is largely attributed to the fact that it is less expensive since social media platforms have become a part of the day to day activities of people who have access to the internet and its easily available to most people regardless of their social standards. Examples of social media platforms that can be used for social media marketing are Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube, and Google+. It also allows patrons to be directly involved in the promotion and building of a brand.
Despite the convenience of using social media platforms for marketing products, there’s no guarantee that a person will be able to have success with sales on a silver platter. Just as every successful institution, organisation or company has a set of codes that they work with, there is a need for social media marketers to develop a set of principles and regulations that will guide them to achieve much success in their sale. Thus, in this issue, I am going to place much attention on ways …show more content…
Give vivid explanations on the importance of a brand and its use. This helps in convincing them of having value for their money if they should patronise your products. Also, there is a need to inform them about the availability of a product. Let them know when a product is in stock or out of stock. This is a very crucial step in keeping and maintaining clients. For instance, in other to prevent clients from searching other sources to get products they need when your products are all sold out, you can give them updates on when next it will be available for sale. Don’t keep them in