Essay On Food Advertising In Schools

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You are being advertised! If one has not noticed food advertisements are all over, every time we walk in school. The moment one steps foot in school, marketers do not see one as a “A” grade worthy student instead one is seen as a chance for a company to gain a couple new million bucks. I believe food marketing should not be allowed in school campuses because schools are places where kids go in order to gain new knowledge not a place where kids should be seen as new/future market revenue. Even though eating fast food seems as the easiest thing to consume because it is always inexpensive and has a greater taste compared to other foods, we should highly consider the health risk behind these foods. Especially when it comes to feeding these foods …show more content…
Kids don’t even realize these food advertisements are everywhere around their school campus, such as having corporate logos around classrooms or having companies sponsor their events, kids have slowly accepted advertisements. All these schools have slowly been so accepting towards corporate company advertisements too because they know they end up getting benefits if they accept to promote a certain company. Companies offer schools high amounts of money or exchange of scholarly products in order for them to be able to advertise in school campuses. Schools willingly accept because it’s some way they could fix their budget and ways to renew equipment. For schools, advertising is seen as a win/win situation. Schools forget that kids should be seen as the new leaders not as new markets, just as Horner says “They’re in school to learn, not to exercise their purchasing power” (Horner) when it comes to advertising to kids, schools need to be more careful about the ads they show kids because they could be projecting non-moral issues to them which could affect them in the long run. Companies need to measure where their ads are placed because kids are supposed to enrich their head with educational stories rather than viewing company

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