According to the Merriam-Webster Dictionary, a mental illness is a medical condition marked by the disarray of personality, mind, or emotions that diminishes regular psychological functioning, causes distress, and is typically associated with an interruption from daily functioning (“Mental Illness”). This means that anything that interferes with your mental functions is some kind of mental illness. There are different levels of mental illness. The …show more content…
The slogan, or tagline, of the advertisements is “Giving Children Back their Childhood” (Woloshin). John Osborn suggests, “Left untreated, these illnesses can hold children hostage. That’s why we’ve chosen to deliver our message in the form of a ransom note. We hope the campaign will act as a wake-up call to families, educators and healthcare professionals, and spark dialogue so children can get the help they need” (Woloshin).
Throughout the ads, the New York University Child Study Center is trying to raise awareness of the dangers involved with untreated mental illnesses. They took mental illnesses that many people don’t think about, and turned them into real, living threats. Ones that target children. They raise awareness of mental illnesses and the need for help.
Works Cited
“ADHD.” National Institute of Mental Health. U.S. Department of Health and
Human Services, 2016. Web. 2 Oct. 2016.
“Autism.” National Institute of Mental Health. U.S. Department of Health and
Human Services, 2016. Web. 2 Oct. 2016.
Bryson, Bill. “The Hard Sell: Advertising in America.” Reading Pop Culture: A