WHAT IS CUSTOMER PRIVACY?
Customer Privacy is a process of protecting and handling of sensitive personal information’s that individuals release in the course of doing their everyday business. This information’s can be gathered and exchanged with the use of telephone, online and even direct one on one with a company representative.
But since the evolution of internet and other social electronic device of mass communication, I can boldly tell you that consumer privacy has become a very sensitive and major issue in our community. Personal information in the hands of a wrong person can do so much harm ranging from financial fraud, identity theft and other serious money and criminal crime that could cost an organization, government and people billions …show more content…
In recent the issue of customer privacy has been gaining lots of controversy whereby consumer are demanding action to protect their privacy online according to a research done by ComRes in nine countries in which more than 10,000 people were asked questions about Customer Privacy at least 75% responded that they are concerned about their privacy online, whereby about 40% lamented that they are been harmed by big companies who gather large amount of personal information for their own personal …show more content…
P3P will let user know about sites practice and also make decision based the website practices when necessary. But users need to be aware that they have to read the privacy at every site they visit. And also it can be used to monitor customers who return goods with or without receipt and this information can be sent to a third party company, which can create a folder for such customers and track them. A company known as The Retail Equation (TRE) offer such service right here in California at Irvine, and when asked they said they don’t share information in the profiles with other stores or
Customer Privacy is a process of protecting and handling of sensitive personal information’s that individuals release in the course of doing their everyday business. This information’s can be gathered and exchanged with the use of telephone, online and even direct one on one with a company representative.
But since the evolution of internet and other social electronic device of mass communication, I can boldly tell you that consumer privacy has become a very sensitive and major issue in our community. Personal information in the hands of a wrong person can do so much harm ranging from financial fraud, identity theft and other serious money and criminal crime that could cost an organization, government and people billions …show more content…
In recent the issue of customer privacy has been gaining lots of controversy whereby consumer are demanding action to protect their privacy online according to a research done by ComRes in nine countries in which more than 10,000 people were asked questions about Customer Privacy at least 75% responded that they are concerned about their privacy online, whereby about 40% lamented that they are been harmed by big companies who gather large amount of personal information for their own personal …show more content…
P3P will let user know about sites practice and also make decision based the website practices when necessary. But users need to be aware that they have to read the privacy at every site they visit. And also it can be used to monitor customers who return goods with or without receipt and this information can be sent to a third party company, which can create a folder for such customers and track them. A company known as The Retail Equation (TRE) offer such service right here in California at Irvine, and when asked they said they don’t share information in the profiles with other stores or