Values are fundamental principles we human have concerning the belief and ideas of what is right and wrong, important and unimportant (Hodgetts 2006). According to Sarang (2015) Singapore …show more content…
There are numerous means to analyze cultural differences and its effect on global management. More importantly, it affects the way people think and behave. Diversity coexists in all cultures, nevertheless some culture embolden the behavior, while some culture inhibit. The most frequent and widely acknowledged forms of behavior are social mean (Adler 2002). As seen in Kelly (1990), cross culture and motivation are intertwined in organizations; where resilient connections between motivation and organizational success, in terms of cross-cultural opinion in Japan, Korea, Mexico, Philippines, Taiwan and …show more content…
Using 2 dimensions (Long Term Orientation and Uncertainty Avoidance) out of Hofstede 6 Dimension theory (Hofstede 2010) to describe Singapore culture; Long Term Orientation according to Hofstede (2001) focuses on virtues oriented towards future rewards, supporting long-term investment such as perseverance and thrift (359). Singapore scoring a high point of 72 evidently shows that Singapore culture qualities supports long-term commitment to business investment. Next, Uncertainty avoidance according to Hofstede (2001) measures to what extent does members of a culture feel intimidated by uncertainty or unknown position (161). Singapore scored a low point of 8 on this dimension clearly shows that its culture is open to changes, leading to greater adaptability of its people. This increases Singapore’s attractiveness to foreign investment as it eventually leads to increased flexibility for foreign investor and organization. For instance, Trung Nguyên, a domestic Vietnam coffee brand exports its products to Singapore, with 2 cafes set up in Singapore. Vietnam, a pragmatic culture scores 57 in Long-term orientation shows a strong propensity to save and invest. Thus Singapore culture’s qualities supporting long-term commitment to business investment will be attractive to Vietnam investors.