Big Data Essay

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There goes my data Steven Rosenbush, an Editor of the Wall Street Journal, states in his article How Big Data Is Changing the Whole Equation for Business that the big data as a useful tool and can be used for various things such as businesses, organizations, etc. On the other hand, it can also invade our privacy and make us feel like being watched. Gathering information has been more important today than ever. Everywhere we go, from a dollar store, a restaurant, or even a school, our information is stored. We don’t even realize that Walmart, Target, and all those other businesses know exactly what we buy and how much we spend in their store. However, collecting data like this might be beneficial to us in several ways. By gathering the …show more content…
People are still developing a way to keep the data up to date. As Mr. Rosenbush says, “For years, companies have been using digital technology to make their operations more efficient. With the rise of big data, they can capture much more information from a wealth of new sources as it happens” this means that as the big data rises, the more useful it becomes” (5). He also mentions that the big data is very useful tool for marketing. The use of the big data makes the hiring process a lot easier for the CEOs as with a click of a button, he/she can search the things he is looking for in an employee. He also gives an example of the GPS saying how it can decrease the use of gas by millions of dollars. The future for big data might seem great, but until it’s reached to that point, big data can’t be very reliable. As for now, there is “the risk of too many correlations,” and even the simplest error could make a huge difference (Marcus 3). We both agree on the fact that using the GPS saves the overall use of gas in the country however, it doesn’t always route us the shortest way to our destination which can result in more use of gas. So the use of big data is only reliable to some extent. The use of the big data as mentioned by Mr. Rosenbush mostly seem to be in favor for businesses. Other than that, there isn’t a great use of the big

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