The Importance Of Social Networking Sites In Social Media

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Introduction (406 words) – Cut references (!)
Social Networking Sites (SNSs) have become a huge phenomenon of the 21st century which is especially popular among young people (Vural, 2015; Celik, Yurt, & Sahin, 2015). Jim Ellis and Tom Truscott are grandparents of modern social media with their Usenet founded in 1979 (Kaplan & Haenlein, 2012, as cited in Vural, 2015). The original purpose of Usenet is to “allow users to send and take messages across the Internet” (İşlek, 2012, as cited in Vural, 2015, p. 1148). In 2007, Boyd and Ellison defined Social Networking Sites (SNSs) as web-based services that allow users to create profiles, share their connections, and search for other users using the system (as cited in Vural, 2015).
During the
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According to the research, the most used globally Social Networking Sites (SNSs) for educational purposes are Facebook, Twitter, and Google Sites websites (Salmon, Ross, Pechenkina, & Chase, 2015). The findings indicate that students tend to use these platforms individually and in collaboration as well; that allows educators to engage critically in the discussion of the utilization of all of these platforms in the sense of their usability in higher …show more content…
On that ground, McCarthy (2015) researches the outcomes of the pilot testing Facebook application named “Café” which is used by students from University of South Australia in order to complement their Bachelor of Media Arts through the form of asynchronous learning opportunity. The primary goal of this collaboration is to share related pictures and comment on them appropriately as an assignment for a design course, Design Language in Media Arts (DLMA). After evaluating students’ perception and their performance through various Q & A forums, questionnaires, pre-semester and post-semester surveys, visiting statistics over 13 weeks, McCarthy (2015) suggests that participation in the asynchronous form of collaboration positively reflects on students’ academic outcomes and enhances their experience online which in turn proves to be valuable and engaging. Nevertheless, McCarthy (2015) highlights the importance of further research using more than a single cohort which consists of only 48 students as in the original pilot testing. Moreover, the effects of Facebook use on GPA and overall success have been under investigation by researchers for a few years already. This is the issue which needs to be approached carefully and acted upon elaborate research. To be

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