The impact of social media on adverting is great because it’s like free promotion. Social media which include applications like Facebook, Twitter, Snapchat, and Instagram, along with others. These social media outlets have helps business advertise new deals and promotions at absolutely no charge. One of the best companies I see on social media daily is Taco Bell. They have a snapchat account which they update daily and they are able to get people interactive with them by offering free food. Ledo’s Pizza is also an amazing company when it comes to social media advertisement.
According to Forbes, “Every opportunity you have to syndicate your content and increase your visibility is valuable.” These companies have a chance to make their brand …show more content…
This article opened my mind to a whole new direction on this paper, I was able to discuss why social media has an impact on advertisement, but now I want to go into how to be successful on social media as a company. In the article I located on entrepenuer.com it stated, “Success with social media and content marketing requires more listening and less talking.” Sometimes when business get on social media they go crazy and post advertisements every thirty minutes. Consumers will eventually get tired of seeing the same ads. As a business it’s all about listening to the consumer and suppling what they want or need from the brand. As I stated earlier with Verizon, I didn’t tag them in the tweet, I just wrote their name and they searched it and offered assistance. As a consumer sometimes we just want to know that they are listening to us and want us to be happy. For example, when Starbucks bring back their pumpkin spice lattes every October. It might not be the biggest thing they have but it’s great because it’s what they people want so people that might not even go to Starbucks on a daily basis finds a reason to go …show more content…
A highly-focused social media and content marketing strategy intended to build a strong brand has a better chance for success than a broad strategy that attempts to be all things to all people.” When I read this it made me think of when I was in college for the first time and I ran my fraternity chapter twitter page and I was trying to talk to everyone on campus on twitter, promote events and support other events. Me doing all of these things made or Twitter page look chaotic because I was everywhere with the topics. When a company focuses on one thing the job can get done a lot quicker. Verizon main concern was fixing the problem, on their twitter page it wasn’t any promotions, it was only them writing consumers on how to fix their issues. Sometimes as consumers we can only focus on one thing at a time because distractions will make us forget what we even assistance with in the first place. It’s like going to the mall to get your phone fixed and walking out with a new shoes. You didn’t go into the mall with intentions of getting new shoes but they caught your attention and you forgot to get the phone
According to Forbes, “Every opportunity you have to syndicate your content and increase your visibility is valuable.” These companies have a chance to make their brand …show more content…
This article opened my mind to a whole new direction on this paper, I was able to discuss why social media has an impact on advertisement, but now I want to go into how to be successful on social media as a company. In the article I located on entrepenuer.com it stated, “Success with social media and content marketing requires more listening and less talking.” Sometimes when business get on social media they go crazy and post advertisements every thirty minutes. Consumers will eventually get tired of seeing the same ads. As a business it’s all about listening to the consumer and suppling what they want or need from the brand. As I stated earlier with Verizon, I didn’t tag them in the tweet, I just wrote their name and they searched it and offered assistance. As a consumer sometimes we just want to know that they are listening to us and want us to be happy. For example, when Starbucks bring back their pumpkin spice lattes every October. It might not be the biggest thing they have but it’s great because it’s what they people want so people that might not even go to Starbucks on a daily basis finds a reason to go …show more content…
A highly-focused social media and content marketing strategy intended to build a strong brand has a better chance for success than a broad strategy that attempts to be all things to all people.” When I read this it made me think of when I was in college for the first time and I ran my fraternity chapter twitter page and I was trying to talk to everyone on campus on twitter, promote events and support other events. Me doing all of these things made or Twitter page look chaotic because I was everywhere with the topics. When a company focuses on one thing the job can get done a lot quicker. Verizon main concern was fixing the problem, on their twitter page it wasn’t any promotions, it was only them writing consumers on how to fix their issues. Sometimes as consumers we can only focus on one thing at a time because distractions will make us forget what we even assistance with in the first place. It’s like going to the mall to get your phone fixed and walking out with a new shoes. You didn’t go into the mall with intentions of getting new shoes but they caught your attention and you forgot to get the phone