Figure 3
Apple is a multinational innovative leader specializing in software, online services, electronics, and computers marketing to consumers, schools, businesses, and government agencies. HP also markets to the same sectors as Apple on a smaller scale and specializes in desktops and notebook PC’s. Google specializes in internet related services and products including online advertising, search engine, software, and cloud computing.
Some economic competition that exists are capabilities of devices have increased resulting in the demand for multiple devices has decreased because everything can be done all on one device. Also, social media has more capabilities where video and other features are available allowing people to do more things …show more content…
The four stages of the industry life cycle are introduction, growth, maturity, and decline. The industry and product life cycles are the same. The introduction stage is when new products are introduced to the market and only the innovators are aware of the product within the industry. The growth stage is when people begin to try the market within the industry and sales begin to grow resulting in profits being generated. The product differentiation process begins in this stage. The maturity stage is when competition is fierce. At the end of this stage, profits may begin to decline because the products may not be as appealing to customers as it was in the growth stage. This is the turning point for many companies. Only the best companies survive this stage. The decline stage is when companies continue to abandon the market because many customers may see products as outdated. According to IBISWorld website, The electronic and computer industry is currently in the decline stage because this industry’s contribution to the overall economy which is measured by the industry value added (IVA) is expected to decrease an average annual rate of 3.5% from 2010 – 2020 with an 2.2% annual GDP projected growth of 2.2% over a 10 year period. This is projected according to the decreased industry revenue in 2010 and
Apple is a multinational innovative leader specializing in software, online services, electronics, and computers marketing to consumers, schools, businesses, and government agencies. HP also markets to the same sectors as Apple on a smaller scale and specializes in desktops and notebook PC’s. Google specializes in internet related services and products including online advertising, search engine, software, and cloud computing.
Some economic competition that exists are capabilities of devices have increased resulting in the demand for multiple devices has decreased because everything can be done all on one device. Also, social media has more capabilities where video and other features are available allowing people to do more things …show more content…
The four stages of the industry life cycle are introduction, growth, maturity, and decline. The industry and product life cycles are the same. The introduction stage is when new products are introduced to the market and only the innovators are aware of the product within the industry. The growth stage is when people begin to try the market within the industry and sales begin to grow resulting in profits being generated. The product differentiation process begins in this stage. The maturity stage is when competition is fierce. At the end of this stage, profits may begin to decline because the products may not be as appealing to customers as it was in the growth stage. This is the turning point for many companies. Only the best companies survive this stage. The decline stage is when companies continue to abandon the market because many customers may see products as outdated. According to IBISWorld website, The electronic and computer industry is currently in the decline stage because this industry’s contribution to the overall economy which is measured by the industry value added (IVA) is expected to decrease an average annual rate of 3.5% from 2010 – 2020 with an 2.2% annual GDP projected growth of 2.2% over a 10 year period. This is projected according to the decreased industry revenue in 2010 and