Media Multitasking

With all the technology in the world today, media multitaskers is a task many young children to adults do everyday. With this being said, have you ever wondered if this is if this is helping or hurting your brain? Travis Bradberry Ph.D, author and contributor to Forbes wrote an article on this topic. “ Multitasking Damages Your Brain And Career, New Studies Suggest”, this was based off “ Cognitive control in media multitaskers “ scientific report done by Stanford University: Eyal Ophir, Clifford Nass, and Anthony D. Wagner that was published in the Proceedings of the National Academy of Sciences. The message Bradberry is clear is the title of his article he punished in forbes, but does that scientific report convoy the same message? After …show more content…
Branberry, states the problems directly for example, “ cannot pay attention, recall information, or switch from one job to another as well as those who complete one task” ( Branberry) he states these assumptions to be true. In the report used the words like “challenge for human cognition”, this is implies that is could be a struggle, but that does not mean there is one. Also, in the opening of the report it was “ Results showed that heavy media multitaskers are more susceptible to interference from irrelevant environmental stimuli and irrelevant representations in memory” (Ophir, Nass, and Wagner) this saying the problem is with a heavy media multitaskers not just anyone who multitasks. In the opening paragraphing the two passages give off a different tone how to read …show more content…
He uses are a picture of a man eating soup while on his phone in the middle of the article. This is something to get people 's attention, but is an inaccurate representation since the scientific report of media multitasking. Media multitasking is defined in the report as “ a person consumption of more than one item of stream content at the same time” ( Ophir, Nass and Wagner) the word stream or streaming is use in technology to be doing something on an device. Therefor, eating soup is not a device nor does it use much or any of cognitive thinking to do. On the other hand, in the report the use of pictures were in the form of graphs or charts. They were difficult to understand; there were no keys and only way to understand is to have some kind of background is statistics. Although, writing in the paragraphs is helpful to understand the charts, but without reading it would not have made sense. The scientific report did the better job with using visionable in their writing, since the media article used it just to make it look fun and not useful to the content of the