The Effect Of Cross Modal Priming Presents When Interrupted By Visual And Auditory Simulations / Masks

1071 Words Oct 15th, 2016 5 Pages
Brunel, Vallet & Versace(2009) created a study to examine the effect cross-modal priming presents when interrupted by visual and auditory simulations/masks, in order to prove that the priming effects is contingent to intuition/knowledge. Two experiments were conducted; each consisted of twenty-four students from Lyon 2 University in France, who were all right-handed and had normal/corrected vision. The first experiment focused on visual priming, which consisted of six practice trials and six experimental trials. Each student was instructed to quickly respond/answer which image belonged to the appropriate group, by using a keyboard to press the keys that correspond to an animal or object. During the trials, there were a series of masked (slightly altered) pictures that were randomly presented as each individual responded to whatever group/category they thought the image belonged to, while listening to the different sounds of objects and animals. In the second experiment, much of the procedure was similar to the first study, however, participants were advised to concentrate to the sound and quickly respond to whether it matched to an object or animal while randomly hearing a masked (white noise) sound. The results for the first experiment show that the main effect for the animal and object category were significant and suggests that the animal group had a shorter response time. The main effect for the primed images was also significant, meaning that a familiar/repeated…

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