The Dell Company Case Study: Michael Dell

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Dell Company

Webster University
Dell Case Study # 1
BUSN 6200
Aziza Zahi
Executive Summary
Dell Company is made by Micheal Dell. Michael Dell Name is using his last name as the name of his company-Dell.
Bloomderg Business Week (11-03-2003), Michael Dell Company takes the place the premier provider of products and services and computer systems. Dell sales are software, personal PCs, cameras, printers, MP3 players, and other electronics made by another companies or manufacturers. These computers used internationally by customers worldwide to build and update their information technology.
Dell Computer Corporation (01-30-1993), Dell in 1994 is adding the e-commerce capability and it was the first company that record $1 million sales using online method sales. Dell it is the highest
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Gollner, Phillip) (2008-01-31), “UPDATE 1-Dell to cut nearly 900 jobs and close Canada center. “The Dell Dream dies”.
Mission & Vision Statement &Values
Dell (2013), Why Dell? Dell is the most successful IT systems company in the world by delivering the best customer experience in all markets. Dell mission is willing to meet customer expectations of: leading technology, individual and company accountability competitive pricing, Best-in-class service, support-flexible customization capability, highest quality, and superior corporate citizenship. Dell value and vision statement is Integrity, respect, Honesty, trust, Judgment, courage Managerial and Responsibility.
Major Competitors: Dell vs. Apple
Philip Elmer-DeWitt, (October 7, 2007), Dell Company is less twice than Apple in the Market Capitalization. Apple’s (AAPL) market capitalization today is more than double that of Dell. Apple gained $140.4 billion and Dell gained $62.27 billion. Michael Dell gain $15.5 billion and Steve Jobs gain $4.9

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