From a young age, Brendan Ciecko had the idea that he was going to do something related to “technology, music, culture, art, and the intersection of all these various areas.” As a nine or ten year old, he loved filling notepad after notepad with illustrations and entering his drawings into contests. As he got older, he became fascinated with designing and developing technology for the entertainment sector.
At the young age of thirteen, he started his first company as a means to break into the music and entertainment sector: Ten Minute Media. Through his business, he designed sites and viral media for major music artists like Katy Perry and New Kids on the Block. As he got older, his interests in the arts began to blossom, and in 2012, he created …show more content…
Like his favorite art movement, the Vienna Secession, he saw something fresh and modern combatting years of something ineffective and behind its times.
His solution would involve more integration between the modern mobile realm and the traditional world of museums, cultural institutions, and non-profits.
The Cuseum Cure Cuseum uses modern technology to help museums and non-profits to increase visitor engagement and cash flow. What makes the company so unique is its seamless integration with the flow of the museum and the incredible level of innovation that it puts into its product. Fundamentally, Cuseum looks to attract new audiences to these institutions, especially the younger millennial generation. They’ve done this through a clean, contemporary user interface that is easy to navigate. They have the basic features such as curated tours in multiple languages as well multimedia content to help educate visitors. Furthermore, they’ve implemented newer concepts into their service like augmented reality and image recognition to create more interaction between visitors and the art …show more content…
Through the development and growth of Cuseum, Brendan has learned some key things. In the early years he hired some great people that might not have been the right fit for the company. In the grand scheme of things, he believes that if he had made some better managerial decisions about hiring a team that was passionate about what the company was doing, things would’ve turned out better.
Even more, Brendan found himself engrossed in all of the new technology that was out at the time instead of its actual tangible benefits to the customer. As time went on, he learned to recalibrate and focus on which pieces of technology mattered and concentrate making those work for him.
From the first day of the company to the present, the focus of Cuseum has broadened to encompass more aspects of the museum experience. It went from purely visitor engagement to the question of, “How can we help these organizations engage, acquire and retain their numbers and their donors?” They’ve included more touch points for museums and cultural institutions to reach visitors, as well a plan to roll out another application in the future to help these places create more value for their
At the young age of thirteen, he started his first company as a means to break into the music and entertainment sector: Ten Minute Media. Through his business, he designed sites and viral media for major music artists like Katy Perry and New Kids on the Block. As he got older, his interests in the arts began to blossom, and in 2012, he created …show more content…
Like his favorite art movement, the Vienna Secession, he saw something fresh and modern combatting years of something ineffective and behind its times.
His solution would involve more integration between the modern mobile realm and the traditional world of museums, cultural institutions, and non-profits.
The Cuseum Cure Cuseum uses modern technology to help museums and non-profits to increase visitor engagement and cash flow. What makes the company so unique is its seamless integration with the flow of the museum and the incredible level of innovation that it puts into its product. Fundamentally, Cuseum looks to attract new audiences to these institutions, especially the younger millennial generation. They’ve done this through a clean, contemporary user interface that is easy to navigate. They have the basic features such as curated tours in multiple languages as well multimedia content to help educate visitors. Furthermore, they’ve implemented newer concepts into their service like augmented reality and image recognition to create more interaction between visitors and the art …show more content…
Through the development and growth of Cuseum, Brendan has learned some key things. In the early years he hired some great people that might not have been the right fit for the company. In the grand scheme of things, he believes that if he had made some better managerial decisions about hiring a team that was passionate about what the company was doing, things would’ve turned out better.
Even more, Brendan found himself engrossed in all of the new technology that was out at the time instead of its actual tangible benefits to the customer. As time went on, he learned to recalibrate and focus on which pieces of technology mattered and concentrate making those work for him.
From the first day of the company to the present, the focus of Cuseum has broadened to encompass more aspects of the museum experience. It went from purely visitor engagement to the question of, “How can we help these organizations engage, acquire and retain their numbers and their donors?” They’ve included more touch points for museums and cultural institutions to reach visitors, as well a plan to roll out another application in the future to help these places create more value for their