Throughout history, there have been significant developments in the evolution of mass …show more content…
Although the newspaper and various magazines are still available in print, they are now more conveniently accessible with a touch of a screen via laptop or smartphone. Media convergence is merely a term used to describe all the changes that have occurred in the last decade and continue to transpire in the media (Campbell, Martin, & Fabos, 2013, p. 11). Media convergence has played a pivotal role in many people’s lives. People now have easy access to the information or products they need. Instead of reading a newspaper to learn about current events, people use their phones, computers, or tablets to search in real time. Some may view media convergence as a threat to regular print, however as technology continues to evolve the media has to progress along with it. Media convergence has influenced social aspects of our culture today. Using technological platforms individuals can interact, share, and connect with others around the world about what is considered important. In conjunction with the advancement of technology, the audience has a significant impact in the media in ways that make it easier to