The Cult In You Re In Analysis

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As I was reading, “The Cult in You’re in” by Kalle Lasn In the introduction it gave a brief description of the power his work had and the culture critic that he is also known for. I was able to see all the persuasive strategies he used in the piece of work. He really wants to get his point across and wants people to see how their lives have be formed by the advertising on T.V “We have been recruited into roles and behavior patterns we did not consciously choose.”(Lasn). I felt like he just wanted to make a powerful statement and get us to agree. In this analysis, I will be giving specific examples on the use of logos pathos and ethos he used to make he points that I agree on. I agreed on the way he sees this point just because he provides the claim and evidence to support it. He used ethos to describe the ethics and he used his credibility to persuade me. I was personally persuade by his point of view because he gave us a sense that the advertisers knew what they were doing and just did it because of the ethics of knowing how to drag us in. He really made me feel that there was no way of getting away from the advertisers. “In your bed, in your little apartment, in the very town you grew up in.”(lasn). He specified that they are everywhere and know that I think about it is very true. We are able to see them everywhere. I trusted …show more content…
I experience different feeling when reading this because he incorporates you into this story so he brings back memories from our past. He convinces you that you were diminished and weaken at some point as a person. “You’re a lifer now. You are locked and loaded. On the go, trying to generate more income to buy more things and then, feeling dissatisfied but not quite sure why, setting your sights on even greater income and more acquisitions” (Lasn) He reflect on my emotion by using the the insecurities and doubts about life and how we really

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