The Controversy Of Tobacco Ban On Tobacco Advertising Essay

959 Words Sep 29th, 2016 4 Pages
In studying the question of ethics in business and the complexities which can often arise, no subject is better suited for exploring these considerations than that of big tobacco and the recent banning of cigarette advertising in various countries. In India, an on-going battle with big tobacco has been raging, in an effort to “send a message” to Indians and to Indian youth that discourages smoking. However, like other governments embroiled in such a situation, the process is not clear cut. Arguments in favour of the tobacco ban are extensive and obvious. These include statistics garnered from years of smoking-related mortalities, and projection statistics. Included among these are WHO statistics citing “3 million deaths from smoking in 1990,” rising steadily to a projected 8.4 million in 2020 and 10 million in 2030” (icmrindia.org, 2001).
Further incentive includes the reality that “states like France, Finland, and Norway had already banned advertising” and a 1981 ruling in the Belgium Supreme Court of Appeals declaring “a ban on tobacco advertising was not unconstitutional” (icmrindia.org, 2001).
As well, major tobacco companies have been exposed in the court, such as a recent case in which the California Supreme Court ruled that RJ Reynolds was targeting young people and requiring the company to remove their popular mascot Joe Camel from their advertisements. This ruling was partially on the basis of internal documents which demonstrated that the tobacco company was…

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