The Commercialized Child And The New Consumer Culture

Improved Essays
We cannot avoid advertisement it is everywhere we go. Company and corruption are trying to prompt their products getting their consumer attention resulting to them buying their product. They can do this through mass media. According to Henslin(2014), mass media is a “form of communication, such as radio,newspapers, and television that are directed to mass audiences”(p.84). Ever since we were toddlers, we are exposed to the television and as a result, we are consuming commercial ads. In the article The Commercialized Child and the New Consumer Culture, by Schor(2004) it had said eight to thirteen years old on average watch over three and a half hours of television each day. On top of that, we are also seeing about 40,000 commercials. In

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