The main purpose for this message is to attract the “ high class” men who can afford this watch. Tennis is a very popular sport that famous and rich people tend to group around and watch with each other. By targeting one of the most popular tennis player in the game right now and link this expensive watch to him is one way to grab their attention, but to also compare his game to the watch’s fashion statement by saying how complete is rogers game is stating that having this watch is going to complete your game just like it is completing rogers game. The main message they are trying to give off is that you need to look your best but also be your best, whether its playing a sports and breaking records or dressing up nicely and turning necks as you walk by.
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In the advertisement they state some facts about his style of playing and how he is making history, but when he is off the court he is still making history with his looks, style, and fashion
In the advertisement they state some facts about his style of playing and how he is making history, but when he is off the court he is still making history with his looks, style, and fashion