Tesla Motors, Inc.’s primary industry is automobile manufacturing. By definition, the automobile manufacturing industry in the US includes companies that “manufacture cars and automobile chassis…produce cars, including electric cars, in assembly plants.” This industry does not include the manufacturing of light or heavy trucks and motorcycles. The major players in the industry include General Motors Corporation, Toyota Motor Corporation, Ford Motor Company, Fiat Chrysler Automobiles, Hyundai-Kia Automotive Group, and Honda Motor Co. Ltd. (Ruiz).
Under the NAICS: Automobile manufacturing industry, Tesla Motors is ranked 45, with its sales at 3,198.36 million USD. This industry “accounts for approximately 3.5 percent of U.S. gross domestic product” …show more content…
On the positive note, consumers will search for new vehicles when oil prices rise. However, it will force smaller cars to appear more appealing compared to larger sport-utility vehicles and trucks. Major inputs like steel’s costs would increase and cause operators to deal with the increased price. Nevertheless, the industry’s profitability is predicted to become better “as revenue gains outpace rising input costs” (Industry Outlook). When profit rises, the industry operators will eventually enlarge production capacity. Both the number of establishments and employees will …show more content…
At Tesla, we are best known for having a narrow margin of error in the production of our cars that run solely on electricity. With the use of our batteries, Tesla has cheaper, but higher quality batteries than any other electric vehicle. Not only are our batteries of lower cost than our competitors, but also the prices of the actual cars are lower in cost. Therefore, being a ‘luxury’ brand with lower prices is what draws our customers to buy from us instead of other car companies. We, at Tesla, have won over our customers by creating ‘Supercharge’ stations, where people who own a Tesla can charge our cars for free for about thirty minutes. The goal behind this is to show people that you can buy an electric car and charge it on the go, in hopes of there being a increase in sales for electric vehicles. In addition, Tesla has succeeded far beyond its competitors through direct sales, where other car companies sell our products through franchised dealerships. This means that not only does this create an increase in time spent on the development of the actual product, but it also makes for a better customer car buying
Under the NAICS: Automobile manufacturing industry, Tesla Motors is ranked 45, with its sales at 3,198.36 million USD. This industry “accounts for approximately 3.5 percent of U.S. gross domestic product” …show more content…
On the positive note, consumers will search for new vehicles when oil prices rise. However, it will force smaller cars to appear more appealing compared to larger sport-utility vehicles and trucks. Major inputs like steel’s costs would increase and cause operators to deal with the increased price. Nevertheless, the industry’s profitability is predicted to become better “as revenue gains outpace rising input costs” (Industry Outlook). When profit rises, the industry operators will eventually enlarge production capacity. Both the number of establishments and employees will …show more content…
At Tesla, we are best known for having a narrow margin of error in the production of our cars that run solely on electricity. With the use of our batteries, Tesla has cheaper, but higher quality batteries than any other electric vehicle. Not only are our batteries of lower cost than our competitors, but also the prices of the actual cars are lower in cost. Therefore, being a ‘luxury’ brand with lower prices is what draws our customers to buy from us instead of other car companies. We, at Tesla, have won over our customers by creating ‘Supercharge’ stations, where people who own a Tesla can charge our cars for free for about thirty minutes. The goal behind this is to show people that you can buy an electric car and charge it on the go, in hopes of there being a increase in sales for electric vehicles. In addition, Tesla has succeeded far beyond its competitors through direct sales, where other car companies sell our products through franchised dealerships. This means that not only does this create an increase in time spent on the development of the actual product, but it also makes for a better customer car buying